Wynn Las Vegas delights guests and increases productivity through Alexa for Hospitality

Alexa usage continues to accelerate as Wynn Las Vegas differentiates with customized contact-less experiences providing guests with increased convenience and comfort while in-room.

“Guests at Wynn Las Vegas can use Alexa to control lights, curtains, set temperature, request housekeeping service and we also customized Alexa interactions specifically for the property. We saw 49,000 utterances in the first two months of custom interactions being added.” said the Director of Business Development at RAIN, the firm responsible for developing Wynn’s custom skill.


Alexa is a differentiator

Alexa offers a comprehensive digital overview of all resort amenities, helping guests create a full itinerary of activities.  

In the first two months of custom skill deployment, there were nearly 5,000 utterances for on-property bars and restaurants at Wynn Las Vegas.

Intuitive digital technologies like Alexa, let guests take advantage of the full experience under one roof that a property offers. Alexa can help connect guests to the things that they are interested in and help them to explore and enjoy more time on property.



Alexa is a differentiator

Alexa provides Wynn Las Vegas guests options for obtaining pertinent resort information.

In the first two months of custom skill deployment, there were more than 12,000 utterances inquiring about operating hours.

“Our front desk and concierge staff are always available and happy to assist guests personally, but for those who prefer, Alexa is yet another amenity we can offer for their ease and convenience.” said Alex Robinson Hinkle, VP of Marketing, Wynn Las Vegas.

Alexa is a differentiator

Alexa helps to delight guests during their stay.

66.8% of the 40,000+ guest survey respondents said they prefer a room with Alexa.

“Beautiful hotel and casino. The beds are extremely comfortable and rooms are large and clean. The rooms are also modern with Alexa to help with lighting, drapes, room HVAC controls, and also letting you know the weather and playing music from either iHeartRadio or your own selection through Bluetooth.” said a guest of the Wynn.

Wynn hotel at twilight

“Alexa is powerful because it provides natural voice experiences that offers guests an intuitive way to interact. It’s helpful, it’s personal, and it’s smart,” said the COO of Wynn Las Vegas. “Because our guests are comfortable with using Alexa, it helps them to easily access information that allows them to personalize their resort experience and fully enjoy the restaurants, spa, golf, shopping, salon, pool and lounge venues we have at Wynn Las Vegas.”


Wynn guests have found Alexa easy to use






found the system easy or very easy to use

Wynn guests have found Alexa easy to use


were happy or very happy with the service

Wynn guests have found Alexa easy to use


devices at the Wynn Resorts

Wynn guests have found Alexa easy to use

100 million

Alexa devices sold worldwide


Sources: Alexa and Wynn analysis, February 2020; The Verge, January 2019

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