Login with Amazon

Securely connect with millions of Amazon customers and personalize their experience.
reduce user registration friction
Reduce registration friction

Customers prefer to register and login with credentials they already know. In a head-to-head test, Woot found that customers picked Login with Amazon two times more than any other identity provider.

secure authentication system
Leverage security and scalability

Keep your customer information more secure by leveraging the same user authentication system used by Amazon.com. Login with Amazon is based on OAuth 2.0, which has been broadly adopted for user-authorized exchanges across sites.

free login service
Reduce infrastructure and operational cost

By taking advantage of Login with Amazon, you can spend less time building a user management system and more time building your product. Login with Amazon also allows for faster development cycle by using the OAuth 2.0 protocol.

amazon pay
Make Amazon's customers your customers

When you add Amazon Pay, millions of Amazon buyers can login and pay on your website or mobile devices with the information already stored in their Amazon account. Learn more >>

Blog posts

Query Strings & URL Fragments in Login with Amazon Responses

When using an implicit grant, the Login with Amazon SDK for JavaScript can return the access token as a URL fragment, rather than a query string. Why does this happen? How is the access token utilized? Learn more »

Using the Login with Amazon WordPress Plugin

One of many plugins available to help you integrate Login with Amazon into your website is the plugin for WordPress, allowing content creators to use their Amazon credentials to log in, giving them one less ID/password combination to remember. Learn more »

Troubleshooting the Login with Amazon WordPress Plugin

Did you know configuring curl can prevent certain errors in the Login with Amazon WordPress Plugin? Learn more »