Today is the last day to request an invitation to our launch event with Jeff Bezos on June 18th. Check out the video and get more details.
At the Amazon Appstore, we’re continuing to create opportunities and services that help app developers reach more customers and make more money. Lately, we’ve highlighted some stories from app publishers who have had success distributing Kindle Fire and Android apps in the Amazon Appstore. You may have read about Soundtracker who increased average session length by 400% and Big Bubble Blue who generated up to 15% better ARPU. Many other developers are experiencing similar success and a recent article from BI Intelligence indicates that Amazon Appstore is “generating strong revenue results.”
“Popular Kindle Fire apps are generating 59 cents of revenue for every dollar earned by top apps in the Google Play store, according to a Distimo study. Download volumes are about half those on Google Play for top app titles — impressive considering how many more Android devices are in circulation.”
75% of Android tablet apps we tested work on Kindle Fire, with no added development necessary. And with apps available in almost 200 countries and strong monetization potential, there hasn’t been a better time to try the Amazon Appstore. Sign up for a free developer account and get started.
Check out the full Business Insider report here.
Since the launch of Amazon Coins in the US in May, customers have already spent hundreds of millions of Amazon Coins, representing real dollars to developers, who still received their 70% revenue share. Check out our August blog post to read more about some of the results from developers so far.
Today, we’re extending Amazon Coins to the UK and Germany as well. As a thank you to existing and new Kindle Fire owners in the UK and Germany, customers will get free Amazon Coins deposited directly into their accounts so they can experience how easy it is to shop with Coins. Customers will be able to use Amazon Coins to purchase apps, games, and a broad range of in-app items in the Amazon.co.uk Appstore, the Amazon.de App-Shop, and on Kindle Fire.
Amazon Coins are immediately available to customers who pre-ordered the new Kindle Fire HDX 7” and Kindle Fire HDX 8.9”. Both devices are now available in the UK and Germany. This is a great opportunity for you to take advantage of Amazon Coins and the perfect time to submit your apps for the holiday rush. In 2012, we saw a 50% increase in the number of app downloads during Thanksgiving week as compared to an average week. During ‘Digital Week’ 2012, the week after Christmas, customers purchased and downloaded 600% more apps than any other week during 2012.
We have already seen developers like Halfbrick, PepiPlay, and textPlus benefit from customers using their Amazon Coins to try out and explore new apps and games. For many Indie developers, Coins has accounted for the majority of their revenue since Coins launched in the US.
If your app is available for sale for Kindle Fire in the Amazon Appstore, there’s nothing else to do. So submit your apps today and take advantage of Amazon Coins. For more information on making your apps available on Kindle Fire devices, check out these links:
1. Create an account on the Developer Portal
2. Download the Amazon Mobile App SDK
3. Review the Kindle Fire development resources