With Alexa, you can build natural voice experiences that offer customers a more intuitive way to interact with the technology they use every day. Reach customers through Alexa-enabled devices by creating cloud-based skills to deliver information, entertainment, games, services, and other content. Use the Alexa Skills Kit to build engaging voice-first experiences that customers love.
Publish Alexa skills to the India Alexa Skills Store between 1 July, 2019 and 31 July, 2019 and stand to get free, limited-edition Alexa developer t-shirt, Amazon Gift Cards, and the all new Echo Show. Terms and Conditions apply! You can use our templates to get started quickly, and then build the skill of your dreams . Please publish your skills prior to submitting the form. Submit your skills to Amazon for certification in advance to ensure you skills are published before 31 July, 2019.
If you comply with the terms and conditions of the Offer you may receive the following perks:
- T-Shirt Offer: Publish two new Alexa Skills on the India Alexa Skill Store, apply with any one skill ID on the incentive application form, and you may be eligible to get a limited edition Alexa developer t-shirt.
- Add-On Offer: If more than 300 new unique customers enable and use your skill (the one you submitted in the application form) on Amazon Echo devices in the first 30 days of publication to the Alexa skill store, you may be eligible to get an Amazon Gift Card worth INR 5000.
- Bonus Offer: The developer who publishes a new Alexa skill between 1 July’19 and 31 July’19 and receives the most number of unique customers enabling and using the skill on Amazon Echo devices may be eligible to get the all new Echo Show.
- Video Series: Building Alexa Skills from Scratch
- Building for Echo Show and Echo Spot
- Building an Engaging Alexa Skill: Why Testing and Automation Matter
- Tips on Promoting Your Alexa Skill
- Test Simulator for Alexa Skills
- Learn to create Alexa skills in multiple languages
- Alexa Presentation Language (APL) Overview
To be eligible for this promotion, you must fill out the form below. See full terms and conditions below.
Note: You need to apply for the developer promotion in the form below, with only one Alexa skill. If you submit multiple Alexa skills through the form below, the last submitted skill will be considered for the developer promotion. Log in to the developer portal and start building your new skill today. Additionally, you can also earn cash rewards by publishing highly engaging skills to the India Alexa Skills Store.
If you’re not in India, check out our other promotions in US, the UK, Germany, Japan, France, Italy, Spain, and Australia to see if your country/region of residence is covered by those promotions. Please note: you may only apply to one Alexa developer promotion in one geography in the country/region you reside in.
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Q: When submitting my skill through the submission form, can I submit my skill name instead of my skill ID?
A: No, a skill ID is required for your submission to constitute a complete submission. Incomplete submissions will be marked as invalid. You must include the amzn1 at the front of your skill ID and it must be copied exactly as shown in your Amazon Developer Console account (it is case sensitive).
Q: How do I find my skill ID?
A: You can find your Skill ID by logging into developer.amazon.com and navigating to Amazon Developer Console > Alexa Skills Kit > View Skill ID. The Skill ID is unique and typically starts with amzn1.ask.skill or amzn1.echo-sdk-ams.app.
Q: Do I have to wait for my skill to go live before I can submit my skill(s) for the promotions?
A: Yes. Your skill must be published to the India Alexa Skills Store prior to applying for promotion or your application will be invalid.
Q: I have published a skill but it is only available on the US Alexa Skill Store. How do I get it published on the India Alexa Skills Store?
A: To publish your skill on the Alexa India store and qualify for this promotion, your skill should necessarily have English (IN) as a language model. The default language model while creating a new skill is ‘English (US)’. If you have not chosen ‘English (IN)’ at the time of skill creation, you can add it as a new language model to your skill by going to Language Settings -> Add new language -> English (IN). You will then need to have the skill interaction model created for the ‘English (IN)’ language model and resubmit the skill for certification. For more details, please refer to the documentation on 'how to add a language to an existing skill'. We will consider the skill for the developer promotion provided the skill is live on the India Alexa Skill Store, within the offer period.
Q: I built a skill with a few of my friends. Can we all apply for the promotion using the same skill ID?
A: No. Each skill ID may be used only once. The Benefit will be sent only to the person listed as the primary owner of the Developer Account associated with the eligible skill, at the physical address associated with the Developer Account.
Q: I published my skill to the India Alexa Skills Store, but I live in another country. Can I still apply to the India promotion?
A: No. Developer location on the Company Profile page in the Amazon Developer Console is the determining source for eligibility. You must reside in India to qualify.
Q: What happens if I submit multiple times to the same promotion?
A: We will review only your last submission during the Offer Period.
Q: How do I submit 2 skills in the form? I only see one field on the form where I can enter skill ID.
A: You only need to submit the skill ID of any one skill you have published in July’19 through the form. For the t-shirt incentive we will consider all the skills you have published in July’19. However you need to submit the incentive application form with one skill ID to be considered for the July developer incentives.
Q: Do I have to publish the skill to the India Alexa Skills Store?
A: Yes, your skill should be live on the India Alexa Skill Store to be eligible for the Offer. However, we encourage you to publish your Alexa skill to other Skill Stores as well to allow customers across the globe to use your skill.
Q: For the Bonus Offer, will you count unique users of my skill across all Alexa Skill stores or is it only on the India Alexa Skills Store?
A: We will consider all unique users that enable and use your skill on Amazon Echo devices across all Alexa skill stores for the promotion.
Q: Do I have to wait for my skill to get 300 users before submitting the Offer application form?
A: No. You can submit the Offer application form after your skill is published on the India Alexa Skill Store. You need not wait for your skill to receive 300 unique users to submit the Offer application form.
Q: If my skill goes live on the India store on 10 July, 2019, how many days will you consider to measure customer engagement of the skill?
A: We will consider customer engagement 30 days from the date of skill publication on the Store (10 July, 2019 in this case). We recommend you submit your skill to Amazon for certification at the earliest, in order to have it published by 31 July, 2019. We also encourage you to continue improvising your skill during the offer period, to ensure more customers engage with it. Here are the best practices to improve customer engagement for your skill.
Q. Will customers using the skill on the Alexa app (on mobile devices) count towards the unique user count for the Add-On and Bonus Offer?
A. No, only users who have used your skill on an Amazon Echo device will be considered for the unique user count, to determine your eligibility for the Add-On and Bonus Offer.
Q. When will I know if I will receive a T-shirt, or other Benefits under the Offer?
A. If you are to receive a T-shirt, we will let you know by 31 August 2019. If you are to receive the Add-On or Bonus Offer Benefit, you will receive a communication from us confirming your Benefit by 25 September 2019. With respect to the Add-On and Bonus Offer we may reach out to you for additional details before shipping out the Echo Show.
Q. How will I know if my skill has won the Echo Show Bonus Offer?
A. We will communicate your eligibility for the Echo Show devices by 25 September, 2019, should your skill receive the highest number of unique customers enabling and using your skill.
Q. My skill has received 900 new unique users in first 30 day after publication. Will I be considered for the Echo Show Bonus Offer?
A. No. Only developers that have their skills enabled and used from an Amazon Echo device by at least 1000 unique users in its first 30 days on Store, will be eligible to participate in the Bonus Offer. Under the Bonus Offer, the developer with the highest number of unique users will receive an Amazon Echo Show device. Don’t forget to promote your skill after publishing it!
Q. What is size chart of various t-shirt sizes?
A. The t-shirt are unisex and correspond to the following sizes - Size XS (chest - 36 inches), Size S (chest - 38 inches), Size M (chest - 40 inches), Size L (chest - 42 inches), Size XL (chest - 44 inches), Size XXL (chest - 46 inches), Size XXXL (chest - 48 inches).