Starting today, you can submit your web apps and mobile optimized web sites and have them merchandised alongside native apps on Amazon and Kindle Fire in nearly 200 countries worldwide, without any third-party software or doing any native app development. Amazon Web App Resources (http://developer.amazon.com/webapps) provides the tools that you need to optimize your web apps for Kindle Fire and Android devices to sell them in our store, including powerful tools to help you test and debug your web apps and monetize using Amazon’s In-App Purchasing API for JavaScript. Plus, we’ve made sure your web apps achieve native-like performance on Kindle Fire with our new fast web runtime, based on the Chromium engine.

Tools

To make sure your web app works great on Kindle Fire and Android devices, you can use the Web App Tester, which you can get from our store here. The Web App Tester allows you to test your web app in a production-like environment before submitting it to Amazon, and offers a suite of tools to help with on-device debugging of your web apps, ensuring that they’ll work great on Android and Kindle Fire.

We’ve also created and made available the Amazon In-App Purchasing API for JavaScript, allowing you to easily build sales of digital goods like gems, level unlocks, and subscriptions into your web apps.

Kindle Fire web runtime

Kindle Fire’s web runtime is based on the open source Chromium project, and is GPU-accelerated and optimized for fluidity to make sure your web apps run smooth on Kindle Fire, just like a native app. The new runtime supports the latest HTML5/web features and includes standards-based extensions that give you access to offline storage and location sensors. Read more about the updated web app runtime here.

Get started today

Web developers with HTML5 apps and mobile-optimized web sites can easily get started at the Amazon Mobile App Distribution Portal. Once you’re logged in, go to “My Apps”, hover over the green “Add New App” button and click “Add new Web App”.  More information on how to prepare and submit your web apps is available here.