Over the last year, Amazon Appstore has seen a 135% increase in productivity-focused apps submissions.

Amazon Fire TV Stick (3rd Gen) and Fire TV Stick Lite have a new user interface (UI) for improved content discovery and expanded voice navigation with Alexa. 

Amazon Fire TV app developers can now quickly create campaigns that promote apps to relevant audiences who are browsing content on Fire TV.

We sat down with Germany’s market leader for IPTV, waipu.tv, to learn about their app success with Fire TV and how features like the Video Skills Kit (VSK) for voice control and Live TV Integration adds value for their customers.

If you've ever wanted to create your very own Fire TV Application, but didn't know where to start, look no further.  Check out our latest video on how you can download from a repository, customize, and run a Fire TV Application in just 5 minutes.

Today, we announced the next-generation Fire TV Stick, all-new Fire TV Stick Lite, Fire TV Cube expansion in Europe, and a redesigned Fire TV user experience with improved content discovery and engagement features for Fire TV developers.

By publishing your app on Fire TV you can reach new audiences and millions of Amazon customers.  Read on to learn about the value of Fire TV, how you can create a free Amazon Developer account, and basic steps to publishing your first app on Fire TV.

The Gymondo home workouts app combines personalized workout programs and healthy recipes based on your dietary needs to support your wellness goals. We sat down with the developer to learn more about why it was important to them to publish it on Amazon Fire TV.

Your app can send recommendations to users about the content (movies, shows, music, games) that you want them to watch. Recommendations appear on a "Recommended By Your Apps" row on the Fire TV home screen.

In this article we will provide you with a step by step guide for the integrations process.

The German Government is temporarily reducing value added tax (VAT) from July 1^st until December 31^st this year. The German tax rates will change from 19% to 16% (regular VAT rate) and from 7% to 5% (reduced VAT rate). It is the aim of the German Government that retailers pass on the reduction to customers through lowered prices.

While this is not a required action for your published apps on the Amazon Appstore, you may choose to update the List Price of your apps and in-app purchasable items sold in Germany for the duration of the VAT reduction.

Before you apply any changes to the List Price for your apps and in-app purchasable items sold in Germany, please take note of the following:

• Changing the List Price for the “Amazon.de” Marketplace will also impact the calculation of Royalties for apps sold in Austria (AT), where at the moment there is no VAT reduction.
• If you plan to update the List Price for a subscription, please make sure to carefully read the documentation on how to Update Subscription Price on the Amazon Appstore Developer Portal. The system behavior for a given subscriber depends on the price that the subscriber is currently paying.

If you would like to lower the list price for your apps, you can follow the steps below on the Amazon Developer Console:

• Go to “App List” and select the app where you would like to lower the list price
• For Paid Apps, go to “Availability and Pricing” and edit pricing for the “Amazon.de” marketplace
• For editing In-App Items, go to the “In-App Items” tab. For each In-App Item, edit the list pricing for the “Amazon.de” marketplace.

If you have any additional questions, please contact Amazon Appstore Developer Support.

Amazon Appstore Team