In the Bay area? Check out the 3 Amazon Appstore days at AWS Pop-up Loft. Meet 1:1 with developer evangelists, learn about the Appstore in technical sessions, participate in the Appstore Port-a-Thon, and gain hands-on experience through our self-paced hands-on monetization services lab. Plus, each day we will be raffling off Fire TV’s and the brand new Fire tablets. Register now to attend.

The AWS Pop-up Loft is a space located in downtown San Francisco where startups and developers are invited to stop by, hang out, and receive free in-person technical guidance from Developer Evangelists, Product Managers, Support and more.  

Click here to attend the Pop-up Loft

Plug in, hang out, and learn from your peers. All are welcome. You can reserve a spot at any of our activities or sessions, or drop in knowing availability is on a first-come, first-served basis. And we’ll have snacks, drinks, and a bike rack to park your pedals.

Hours and Location

The Appstore team will be at the AWS Loft at 925 Market Street in San Francisco on Wednesday, October 22, Monday, October 27 and Tuesday, October 28 from 1PM-5PM.  

Check out the full agenda below…

Wednesday, October 22 | Jesse Freeman, Developer Evangelist, Amazon Appstore | 1PM-5PM

1:00PM-2:30PM

Reach More Customers by Bringing Your App to the Living Room with Amazon Fire TV

Developing for Fire TV can help you increase your customer reach by putting your app in front of an engaged audience in a new setting. With powerful performance and features such as second screen and multi-controller support, Fire TV gives you a familiar Android-based platform to extend your apps and games into the living room.

Join us for a technical presentation where you will learn about Fire TV’s capabilities, using the SDK to optimize for the 10-foot experience, and implementing controller support.

2:30PM – 5:00PM

Ask an Evangelist

Get guidance on technical topics, learn about our products and services, or come with any question about anything else Amazon Appstore related.

Monday, October 27 | Peter Heinrich, Developer Evangelist, Amazon Appstore | 1PM-5PM

1:00PM-2:30PM

Increase User Engagement by Making Your App Smarter with 3 Easy Tips

Deeply engage users and encourage them to return more frequently to your app or game with 3 easy tips.  We’ll cover how to use A/B testing to fine tune app performance, bring users back again and again with the app widget, and implement analytics to improve player experience and retention. Learn how to deliver users to the heart of your content and make it easier than ever for them to engage with your app.                                                                                                                                                                                                                         

Join us for a technical presentation where you will learn how to integrate A/B Testing, the app widget, and implement analytics to improve player experience and retention in your app or game.

2:30PM-5:00PM

Amazon Appstore Port-A-Thon

Did you know that 75% of Android tablet apps we tested just work on Fire tablets with no additional development? Attend the Amazon Appstore Port-A-Thon with your Android or HTML5 web app and your app may be published in as fast as two hours. Testers and evangelists will be on-site to speed you through the submission process and answer any questions. Receive a $25 Amazon.com gift card upon submission of your app (limit one per developer).

Tuesday, October 28 | Peter Heinrich, Developer Evangelist, Amazon Appstore | 1PM-5PM

1:00PM-2:30PM

Make Money from Your Apps and Games: Paid Downloads, In-App Purchasing, and Mobile Ads

Calling all apps and games, whether for mobile or tablet devices, Amazon wants to help you improve monetization through pay per download, in-app purchasing, and/or mobile ads. In this session you’ll learn how to take advantage of Amazon’s 1-Click purchasing technology. We’ll show you how to implement In-App Purchasing to offer digital content and subscriptions (e.g., in-game currency) for purchase within your app. And, we’ll cover the Mobile Ads API that offers an in-app display advertising solution where you are paid on ad impressions served instead of clicks on ads. We’ll share best practices and walk you through how to implement these monetization options.

2:30PM-4:00PM

Self-paced, Hands-On Lab

Bring your laptop and app or game for a hands-on lab where you will learn how to maximize your app earning potential. Decide whether Amazon In-App Purchasing and/or Mobile Ads is right for you, and integrate during this hands-on portion of the afternoon.

Special Offer:  Integrate the Amazon Mobile Ads API for the first time into your app or game during the hands-on lab and receive a $50 Gift Card.

4:00PM-5:00PM

Ask an Evangelist

Get guidance on technical topics, learn about our products and services, or come with any question about anything else Amazon Appstore related.