Dev Chat – Short Answers to Big Questions, is a series of short videos created by Amazon Appstore in which developers of successful apps and games answer your questions in 90 seconds or less.
In this edition, Alex Drizen, CEO and Founder of Androidslide, talks about his experience with Amazon Underground. Amazon Underground is a new Amazon shopping app for Android phones that has all of the functionality of our regular Amazon mobile shopping app plus an exciting new benefit: over ten thousand dollars in apps, games and in-app items that are #ActuallyFree. We’ve made this possible by working out a new business model for developers - we’ll pay you on a per-minute-played basis in exchange for you waiving your normal download or in-app fees. This means, you can turn 100% of your Android users into revenue-generating customers, so from the minute your customers start playing, you start getting paid for each minute they use your Amazon Underground app. It’s a win for both customers and developers.
Androidslide is offering thier Camera Zoom and WatchMaker apps as part of Amazon Underground. Alex sees the program as a new channel of distribution with high monetization potential for his apps. Now with Amazon Underground, Androidslide is able to start getting paid for each minute 100% of their Android customers use their Amazon Underground apps.
“People will receive the app for free but the more time they spend [in the app], royalties will be earned by the developer. I know that’s going to get people very excited!”
Alex also shares his experience distributing apps on Amazon Appstore. To Alex, Amazon is more than a store for his apps. He commented, “I’ve always wanted to distribute my apps on Amazon because it’s an Appstore but it’s also a consolidated set of services that everybody knows.” Alex also saw Amazon as an opportunity to increase the reach of his app, noting that Amazon Appstore is “…probably the quickest way you can increase your distribution in high numbers and very quickly.” Alex described the process of submitting his existing Android apps to Amazon as a “no-brainer,” and found with the extra effort to submit apps to Amazon as very small and the developer portal to be straight-forward to use.
Getting Started is Easy
Developers interested in publishing apps and games for Amazon Underground just need to Register for a free developer account and submit your paid or IAP-supported Android app. You can learn more in the eligibility and submission checklist.
Apps are free for customers and you start earning revenue for every minute customers use your Amazon Underground app.