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The next generation of Fire TV devices are here. Today, Amazon announced the new Fire TV Stick 4K Max and the first generation Amazon Fire TV.
For developers, these devices create even more opportunities to engage with customers and grow app reach across the Amazon Appstore.
Expanded global reach
These Fire TV launches create even more opportunities to reach customers around the world without additional development work. Existing Amazon Appstore apps will work seamlessly on both Fire TV devices, allowing developers to engage with the expanded audience.
Integrate your app with the new Far Field entertainment experience
The new Amazon Fire TV will feature Far Field entertainment - taking the Alexa voice experience to the next level. With these enhancements, voice enabled apps will see increased customer engagement. Integrating these features will give customers hands-free control - boosting app interactions and making content discovery easier. If your Fire TV app doesn’t support Alexa voice controls, check out our Media Session API and the Alexa Video Skills Kit to learn how to add voice to your app.
Your customers will be able to use Alexa hands-free, allowing them to interact and engage with apps anytime. With the new Fire TV Stick 4K Max, customers will be able control, search, and browse for content in your app using the Alexa button on their remote.
If you’re new to the Amazon Appstore, it’s easy to get started. Create an account to start developing for leading streaming device with over 50 million monthly active users worldwide.
Interested in learning more about the new devices? Check out these resources: