Manage Content in the Management Console

Use the Content Management page to create and deliver notifications, announcements, persistent visual alerts, and proactive campaigns. You can choose the delivery options appropriate for your content. For example, you can alert your customers through announcements and visual alerts, or you can deliver content they can consume passively through notifications and proactive campaigns.

The console is available in the CA, DE, ES, FR, IT, JP, UK, and US marketplaces at the following links:

Manage content

You can send the following types of content:

  • Announcements – An announcement interrupts any actions the end user is doing. Alexa speaks the text you specify when you create the announcement. Use announcements to send information that you want your end users to hear immediately.
  • Notifications – A notification alerts the devices in the unit with a chime sound. Users can ask for notifications by saying 'Alexa, what are my notifications?' or they can tap the notification tray on an Echo Show device. Use notifications to send information to your end users in an unobtrusive way.
  • Persistent visual alerts – A persistent visual alert takes over the screen of a Echo Show device and displays the content you specify until the user dismisses the alert or the device reboots. A new persistent visual alert takes about five minutes to display on a device.
  • Proactive campaigns – A proactive campaign rotates a set of cards on the screen of a Echo Show device. You can create a set of cards with the content you specify. After you send the campaign, it takes about ten minutes for the cards to display on the device.

To navigate to the Content Management page

  1. Open the Alexa Smart Properties management console and navigate to your Properties page.
  2. In the list of properties, choose the property.
  3. Click the Create Content button to navigate to the Content Management page for the property.

Announcements

Create and send an announcement

  1. Navigate to the Content Management page.
  2. Under Delivery Options, click Announcement and then click Next.
  3. Click Add Locale and select the locale for the announcement.
  4. Enter Text for the announcement and click Next.
  5. Select the rooms (the units) that you want to receive the announcement and click Next.
  6. Review the content of announcement. To make changes, click Previous.
  7. To send the announcement to the devices, click Send. The announcement is delivered to the devices in real-time after you click Send.

Notifications

For Alexa-enabled devices without screens, the device notification is a yellow ring and a chime sound. For devices with screens, the device notification is a banner and a persistent notification indicator.

Send a notification

  1. Navigate to the Content Management page.
  2. Under Delivery Options, click Notification and then click Next.
  3. Click Add Locale and select the locale for the notification.
  4. Enter Text for the notification and click Next.
  5. Select the rooms (the units) that you want to receive the notification and click Next.
  6. Review the content of notification. To make changes, click Previous.

  7. To send the notification to the devices, click Send.

    The notification is delivered to the devices in real-time after you click Send.

Persistent visual alerts

A persistent visual alert can include a background image.

  • Image requirements – Provide a URL to an image in JPG or PNG format. URL must use the format https://. Maximum image size:
    • Height: 1280dp
    • Width: 800dp
    • Image file size: 400Kb

Create a persistent visual alert

  1. Navigate to the Content Management page.
  2. Under Delivery Options, click Persistent Visual Alert and then click Next.
  3. Enter the Expiration Date and Expiration Time and click Add Locale.
  4. Enter the content details and then click Next:
    • Title
    • Body Text
    • Background Image URL (optional) – Make sure that the image URL you provide meets the image requirements shown earlier.
  5. Select the rooms (units) that you want to receive the alert and click Next.
  6. Review the content of the persistent visual alert. To make changes, click Previous.

  7. To send the alert to the devices, click Send.

    The persistent visual alert is delivered to the devices in approximately five minutes.

View persistent visual alert details for a room

You can view the details for a persistent visual alert. Details include the title, description, and the background image status, and an image preview for each locale.

  1. Open the Alexa Smart Properties management console and navigate to your Properties page.
  2. In the list of properties, choose the property.
  3. Navigate to the Rooms page for the property.
  4. Choose the room to review, then scroll down to the Content Management section.
  5. Click the Persistent Visual Alerts tab.
  6. To open the details page for an alert, click the reference ID for the persistent visual alert.

Clone a persistent visual alert

Clone a persistent visual alert to apply the same alert to other rooms.

  1. Open the detail page for the persistent visual alert that you want to clone.
  2. Click Clone.
  3. Select the rooms (units) that you want to receive the cloned alert and click Next.
  4. Review the content of the persistent visual alert. To make changes, click Previous.
  5. To send the alert to the devices, click Send.

Delete a persistent visual alert for a unit

  1. Open the detail page for the persistent visual alert that you want to delete.
  2. Copy the Reference ID for the alert.
  3. Click Delete.
  4. Read the warning prompt, then paste the reference ID that you copied and click Delete.

Delete all persistent visual alerts for a unit

  1. Open the Alexa Smart Properties management console and navigate to your Properties page.
  2. In the list of properties, choose the property.
  3. Navigate to the Rooms page for the property.
  4. Choose the room, then scroll down to the Content Management section.
  5. Click the Persistent Visual Alerts tab.
  6. Click Clear all. This action deletes all persistent visual alerts on all of the devices in the room.

Proactive campaigns

The card for a proactive campaign can include a background image and a skill to launch.

  • Image requirements – Provide a URL to an image in JPG or PNG format. URL must use the format https://. Maximum image size:
    • Height: 1280dp
    • Width: 800dp
    • Image file size: 100kb
  • Skill to launch requirements – Provide the ID of the skill associated with the campaign card. For details about skills to launch, see Add Content to the Home Screen of Alexa Devices.

Create a proactive campaign

  1. Navigate to the Content Management page.
  2. Under Delivery Options, click Proactive Campaign and then click Next.
  3. Select the Campaign Duration and then click Add Locale.
  4. Enter the content details and then click Next:
    • Campaign Text
    • Campaign Body
    • Background Image URL (optional) – Make sure that the image URL you provide meets the image requirements shown earlier.
    • Skill to Launch (optional) - provide the ID of the skill associated with the campaign.
  5. Select the rooms (units) that you want to receive the campaign and click Next.
  6. Review the content. To make changes, click Previous.

  7. To send the campaign to the devices, click Create.

    The proactive campaign is delivered to the device in about ten minutes.

  8. To verify that the campaign is approved, navigate to the Rooms page for the property.
  9. Choose the room to review, then scroll down to the Content Management section and click the Proactive Campaigns tab.

View proactive campaign details for a room

You can view the details for a proactive campaign. Details include the title, description, and the background image status, and an image preview for each locale.

  1. Open the Alexa Smart Properties management console and navigate to your Properties page.
  2. In the list of properties, choose the property.
  3. Navigate to the Rooms page for the property.
  4. Choose the room to review, then scroll down to the Content Management section.
  5. Click the Proactive Campaigns tab.
  6. To open the details page for a campaign, click the reference ID for the campaign.

Clone a proactive campaign

Clone a proactive campaign to apply the same campaign to other rooms.

  1. Open the detail page for the proactive campaign that you want to clone.
  2. Click Clone.
  3. Select the rooms (units) that you want to receive the cloned alert and click Next.
  4. Review the content of the proactive campaign. To make changes, click Previous.
  5. To send the alert to the devices, click Send.

Delete a proactive campaign for a unit

  1. Open the detail page for the proactive campaign that you want to delete.
  2. Copy the Reference ID for the alert.
  3. Click Delete.
  4. Read the warning prompt, then paste the reference ID that you copied and click Delete.
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Last updated: Nov 28, 2023