The Amazon Appstore continues to see tremendous growth, and in fact selection has more than doubled in 2013 over 2012, offering more than 100,000 apps as a result of a growth of 95 percent in app submissions. This momentum would not be possible without the many developers who build apps and games for folks using Kindle Fire and other Android devices. Think of our ecosystem kind of like a pizza parlor.
In just two years since shipping its first Kindle Fire, the Amazon Appstore has established a platform that allows developers to reach millions of Amazon customers worldwide. Amazon also offers a unique discovery and marketing engine through Free App of the Day, Game Connect and other Amazon channels (like recommendations and emails).