
Today, Amazon Appstore began the gradual roll out an updated submission experience, which includes improvements to the APK section in the Appstore console. The new app submission process allows you to submit app metadata, such as descriptions, multimedia files, availability, pricing, and APK file(s), to be published in Amazon Appstore catalog on Fire tablets, Fire TV and Android devices.
Throughout 2018, we have been revamping the app submission experience on the developer portal to reduce the effort required to make your app available to your customers via Amazon Appstore. Part one of the revamp improved the multimedia asset upload and app description experiences. Part two of the revamp improved the availability and pricing section of app submission.
For the latest update, we made several usability improvements in the APK section, as stated below:
- Single tab for all APKs: In the new experience, you can upload multiple APKs within the same tab, instead of having to create a separate tab for each APK within the APK File(s) section. Also, while uploading each APK, you will see the upload status and validation steps to track progress.
- Combine fields at app level: Now you only have to answer the questions one time for the APKs you upload at the same time. The fields include questions about language support, testing instructions, Amazon map redirection, and export compliance.
- Increased size limit for APKs: We have increased the size limit for each APK upload on the UI to 2.5 GB. You no longer have to use a secure file transfer protocol (SFTP) to upload your APKs if they are greater than 150 MB.
- Device targeting for Fire TV devices: In the old experience, when an APK compatible on Fire TV devices was uploaded, the device targeting was disabled. You had to manually enable Fire TV devices to make your app available on these devices. With the new experience, we take manifest entries of the APK into account, and if the APK is compatible with Fire TV devices, we automatically enable these devices in the list of targeted devices, as shown below:

- UI refresh: We have moved the secondary information on Appstore certificate hashes and manifest details as modal pop-ups instead of cluttering the main page. The refreshed UI surfaces improved tool tips, microcopy, and style guides.
You can find detailed documentation on these new features here.
We hope you enjoy these new improvements. This upgrade will be slowly rolling out to user accounts over the next few weeks. Please keep an eye out for this refresh and share your feedback with our support team. We will continuously improve the app submission and related experience throughout 2018.
Do you have an Android APK? Register for your free developer account and publish on Amazon Appstore today!