Editor’s Note: We have changed the name of the Alexa skill in our beginner tutorial from Cake Walk to Cake Time given the term’s racially insensitive history.

It’s official – Amazon Prime Day is July 15 and 16. For two days, customers will be able to enjoy awesome deals on one of the biggest online shopping events of the year. More devices coming online means you'll be able to reach even more customers with your Alexa skills. To create a great first impression with new customers, put your best skill forward and make sure it’s in tip-top shape for Prime Day.

Today we hosted a webinar sharing several tips and best practices you can follow to ensure your skill is ready for the Prime Day rush. Below is a recap of resources we cover, which you can use to start enhancing your Alexa skills. You can also watch the webinar recording here.

Getting Started with Voice

• Training Course: Cake Time: Build an Engaging Alexa Skill
• Alexa Skill Builder’s Guide: How to Shift from Screen-First to Voice-First Design
• Alexa Skill Builder’s Guide: 10 Things Every Skill Should Do
• Web Page: APIs and Development Tools
• Blog Post: Building Engaging Alexa Skills: Why Testing and Automation Matter

Monetization

• Web Page: Get Started with In-Skill Purchasing
• Guide: Make Money with Alexa Skills
• Blog Post: Add In-Skill Purchasing Directly from the Alexa Developer Console
• Blog Post: Code Deep Dive: Implementing In-Skill Purchasing for Entitlements with Node.js
• Blog Post: Code Deep Dive: Implementing In-Skill Purchasing for Subscriptions with Node.js
• Blog Post: Code Deep Dive: How to Monetize Alexa Skills Using the Alexa Skills Kit Software Development Kit for Java
• Blog Post: How to Support Voice Search Utterances Like “What Can I Buy?” in Your Alexa Skill
• Blog Post: Hear It from a Skill Builder: 3 Tips for Building a Compelling Monetized Skill
• Blog Post: How to Optimize Your Upsell Strategy for Your Monetized Alexa Skills

Retention

• Web Page: Fogg Behavior Model
• Guide: Alexa Design Guide

Scaling

• Blog Post: Best Practices for Scaling Your Alexa Skill Using Amazon Web Services
• Alexa Skill Builder’s Guide: How to Scale Your Alexa Skill Using Amazon Web Services

Certification

• Technical Documentation: Certification Requirements
• Blog Post: 5 Common Error Messages for Custom Alexa Skills and How to Troubleshoot Them
• Blog Post: Best Practices to Streamline the Alexa Skill Certification Process, Inspired By You
• Blog Post: How to Test Your In-Skill Products for a Great Customer Experience: 10 Test Cases
• Blog Post: Tips for a Successful Echo Show Alexa Skills Certification

Marketing

• Blog Post: Best Practices to Make Your Alexa Skills Eligible for Amazon Promotion
• Blog Post: How to Promote Your Skill
• Web Page: Alexa Skill Marketing Best Practices

Stay Connected

Get started today to get your skill ready for new and returning customers. And connect with us on Twitch and Twitter to stay up to date on the latest Alexa news and events. Sign up for our newsletter to get Alexa developer news delivered straight to your inbox. We can’t wait to see what you build.