One question developers commonly ask us is how they can grow their business by introducing their app to new Amazon customers. The Amazon team is here to help. Each day this week we’ll offer a tip on how to market your app on Amazon.

Marketing Tip #2: Submit your app to our marketing team for consideration for a featured marketing placement. 

We constantly strive to introduce Amazon customers to new apps they’ll love, thus helping our developers grow their businesses. We highlight apps through our storefronts on mobile devices, Kindle Fire, and Amazon.com and through marketing vehicles like e-mail, Facebook, and Twitter.  For example, as I write this, featured placements include “Highly Rated Apps and Games” and “Featured New Releases,” and your app would be considered for these placements as applicable.  Your app may also be considered for seasonally relevant placements like summer travel, back to school, or learning apps.

If you are interested in a featured placement through our marketing vehicles, we invite you to tell us more about your mobile app by completing our marketing request form available through the Amazon Mobile App Distribution Portal. 

Follow these steps to complete the form:

1) Check the Amazon Specific ID Number (ASIN) for your app on the Amazon.com site.

2) Navigate to the marketing section of the FAQ page. 

3) Click the link to the form available under the question “How do I get my app marketed?” 

4) Submit information about your app for our consideration by filling out the form.  Please include the ASIN number you recorded from the Amazon.com site.