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Amazon Developer Blogs

Amazon Developer Blogs

Showing posts tagged with English

August 04, 2020

Mario Viviani

Your app can send recommendations to users about the content (movies, shows, music, games) that you want them to watch. Recommendations appear on a "Recommended By Your Apps" row on the Fire TV home screen.

In this article we will provide you with a step by step guide for the integrations process.

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June 26, 2020

Mario Viviani

The German Government is temporarily reducing value added tax (VAT) from July 1st until December 31st this year. The German tax rates will change from 19% to 16% (regular VAT rate) and from 7% to 5% (reduced VAT rate). It is the aim of the German Government that retailers pass on the reduction to customers through lowered prices.

While this is not a required action for your published apps on the Amazon Appstore, you may choose to update the List Price of your apps and in-app purchasable items sold in Germany for the duration of the VAT reduction.

Before you apply any changes to the List Price for your apps and in-app purchasable items sold in Germany, please take note of the following:

  • Changing the List Price for the “” Marketplace will also impact the calculation of Royalties for apps sold in Austria (AT), where at the moment there is no VAT reduction.
  • If you plan to update the List Price for a subscription, please make sure to carefully read the documentation on how to Update Subscription Price on the Amazon Appstore Developer Portal. The system behavior for a given subscriber depends on the price that the subscriber is currently paying.

If you would like to lower the list price for your apps, you can follow the steps below on the Amazon Developer Console:

  • Go to “App List” and select the app where you would like to lower the list price
  • For Paid Apps, go to “Availability and Pricing” and edit pricing for the “” marketplace
  • For editing In-App Items, go to the “In-App Items” tab. For each In-App Item, edit the list pricing for the “” marketplace.

If you have any additional questions, please contact Amazon Appstore Developer Support.

Amazon Appstore Team

June 23, 2020

Jeremy Richards


We’re excited to announce the next generation (2020) Toshiba 4K UHD and Insignia 4K UHD Fire TV Smart TVs, available in the United States and Canada. Both TVs have the Fire TV experience built-in, a wide selection of screen sizes, and a newly designed Voice Remote with Amazon Alexa.

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May 13, 2020

Jeremy Richards


Today, we are excited to announce the next generation of our Fire HD 8 tablet lineup, designed with the entire family in mind. Customers can enjoy a faster performing Fire HD 8 lineup with an improved experience to handle common daily streaming needs.

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