If you haven’t noticed, we are doing a lot to make the Amazon Appstore the ideal place to publish games. With a wide range of form factors covering tablet, phone, TV and dedicated game services, we want our platform to be the next stop for your title.
If you have been thinking about expanding your game’s user base, there has never been a better time to publish on the Amazon Appstore.
From Android To Fire – Chances Are Your Game Already Works
Our platform is the perfect fit for any developer publishing Android games. We’ve found that most Android apps we tested just work on Fire mobile devices. Chances are good that you will not have to change a single line of code to get your game running on our devices. We also support all the major game frameworks such as Unity, GameMaker, Unreal, Corona and Air. In addition, we even offer tools to help you publish HTML5 games just like native ones. Basically, if your IDE outputs an APK we can run it! So if you are developing for Android and looking for a new opportunity to expand your audience on mobile, tablet and TV you should check out our device lineup.
One OS, Multiple Form Factors: Phone, Tablet & TV
For the first time in Amazon’s history, we have a complete device ecosystem for publishing your game. Our devices are powered by Fire OS, a custom build of Android optimized to run exclusively on our hardware.
Got a mobile game? Try out our Fire Phone which features top end specs, dedicated GPU, 2gb of ram and unique features such as Dynamic Perspective and Firefly.
Building for tablet? We have several tablets, including two high-end versions called the Kindle Fire HDX, which come in both 8.9" and 7” sizes. Each tablet has blazing fast processes as well and high-resolution HD displays. Our Kindle Fire HD lineup also has great performance at a more affordable price point for customers.
Want to build your games for the big screen? Target Fire TV, which allows you to take Android games and publish them for the 10-foot living room experience.
Each of these devices has you covered no matter where you are coming from. In addition to the hardware, we do even more to create one cohesive developer experience with our gaming services.
We have services designed exclusively for game developers such as GameCircle. It’s integrated into the Fire OS and offers leader boards, achievements as well as cloud syncing of game data across devices. With cloud syncing we make it easy to not only backup your player’s game data but make it available on all of our platforms to better leverage Amazon customers with multiple Fire OS devices.
Anyone who owns a Fire OS enabled device has access to his or her own gamer profile. It moves with them across different Fire OS enabled device. This allows them to maintain their player stats and achievements no matter how they want to play. If your current game has leader boards, achievements and cloud syncing it shouldn’t take long to migrate over to our APIs. We even support Unity and other 3rd party game frameworks.
In addition to GameCircle, we also offer more APIs critical for building a successful game such as:
- In-App Purchasing API can help with conversion by enabling millions of Amazon customers to purchase your game using Amazon 1-Click settings.
- Amazon Mobile Ads serves up high quality ads to help you monetization your game. Right now you can earn a guaranteed $6 eCPM running interstitial ads through August and September (iOS apps, too!)
- Amazon Coins is a virtual currency built into our Appstore, which developers can use as incentives with their customers.
- Appstore Developer Select gives you more ways to get your app discovered and used with free advertising/merchandising and up to 500,00 Coins rewards.
- HTML5 publishing tools for web developers looking for a simple way to get their HTML5 games on native platforms.
The Amazon Appstore
The Amazon Appstore is the main vehicle for you to distribute your game on our platforms as well on other Android devices. While the Amazon Appstore comes built into every Fire OS powered device, Android users can also download the store to access our library of apps and games. The Amazon Appstore offers customers a way to buy a single game across our devices or you can configure different APKs per devices via our multiple binary uploader. You have full control over how your game shows up on the store. If you are already building for Android, why not grow your reach with Amazon customers?
Get Started For Free
It’s completely free to publish your games to the Amazon Appstore. To become a developer, simply sign up at the top of the developer portal and create your own account. Once you submit your app, it goes through an approval process. This ensures that it works correctly on our devices before going into the store. Once in the store, you’ll have access to millions of Amazon customers looking for great games.
- Jesse Freeman (@jessefreeman) is a Developer Evangelist at Amazon focusing on HTML5 and Games for the Amazon Appstore.