Recently Amazon released Kindle Fire, our newest addition to the Kindle family that showcases a color touch display and provides instant access to the Amazon Appstore for Android and Amazon’s massive selection of digital content, as well as free storage in the Amazon Cloud.

Kindle Fire puts Amazon’s digital powerhouse of content at customers’ fingertips. In addition to the thousands of popular apps and games available in the Amazon Appstore for Android, customers can also choose from over 18 million movies, TV shows, songs, magazines, and books—and all of their Amazon content is automatically stored in the Amazon cloud, free of charge. Web browsing is simple and fast with Amazon Silk and an even better experience because of the Kindle Fire’s vibrant color touchscreen with an extra-wide viewing angle. All this, plus a fast, powerful dual-core processor, and an unbeatable price, make us proud of this newest member of our Kindle family.

Don’t take our word on it though—we’re not the only ones admiring Kindle Fire!

The first easy-to-use, affordable small-screen tablet, the Amazon Kindle Fire is revolutionary...I can't emphasize this "ease of use" thing enough. More than anything else, that's what's been holding non-iPad tablets back. Amazon cracked it. End of story." - PC Mag

"The Kindle Fire is a 7-inch tablet that links seamlessly with Amazon's impressive collection of digital music, video, magazine, and book services in one easy-to-use package. It boasts a great Web browser, and its curated Android app store includes most of the big must-have apps (such as Netflix, Pandora, and Hulu). The Fire has an ultra-affordable price tag, and the screen quality is exceptional for the price." – CNET

How do you get your app onto the Kindle Fire?

Submit it! Simply join the Amazon Appstore Developer Program, if you haven’t already, and submit your app using the Amazon Appstore Developer Portal just as you would if you were submitting to our store for any other supported Android device. All apps will go through regular Amazon Appstore testing, as well as testing for Kindle Fire.

What are the requirements for your app to work on Kindle Fire?

For your app to work on Kindle Fire, it needs to be compatible with the device's specifications. At a high level, it must be optimized for non-Google Mobile Services (GMS), Android 2.3.4 (Gingerbread), and a 7" screen with a resolution of 1024 x 600. Your app cannot require a gyroscope, camera, WAN module, Bluetooth, microphone, GPS, or micro-SD to function. In addition, your app must not be a theme or wallpaper that manipulates the user interface of the device. As with any other app submission to the Amazon Appstore for Android, your app will also need to comply with our Content Guidelines. For additional information, please visit our Kindle Fire FAQs.

What if your app was already submitted - will it be considered?

Yes. If you already have an app published in the Amazon Appstore for Android, we will automatically review the app for Kindle Fire compatibility. We're currently in the process of testing our entire catalog of published apps to ensure each app provides a high-quality customer experience on Kindle Fire.

What if you want to test your app(s) prior to submitting?

We strongly recommend you test your app on your own and submit an update if you discover any problems. It is possible to configure a standard Android emulator to simulate the Kindle Fire device platform. You should configure your emulator with the following characteristics:

• Width: 600px
• Height: 1024px (the device will reserve 20px of the height to display a soft key menu, yielding a height of 1004px when in full-screen mode)
• Abstracted LCD Density: 169
• Target: Android 2.3.4 - API Level 10
• RAM: 512 MB

If you haven’t already submitted your apps, submit via the Amazon Appstore Developer Portal. Interested in marketing opportunities?  Fill out our marketing request form.